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Sin industries are described by Dhandhania and O'Higgins (2021) as those whose products, services or concepts, cause reactions of distaste, disgust, offence or outrage when mentioned. Key examples are tobacco, gambling, oil, petrochemical or pharmaceutical industries–all which have been involved in global scandals which have been evidenced to cause threat or harm humans and the planet. Sin industries have faced concerted pressure from governments and the public over behaviors assessed to be destructive and in need of radical change. The sustainability credentials of these industries have becoming increasingly scrutinized in recent years, due to the paradigm shift in the public...

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