The innovation bait: how environmental knowledge and climate change anxiety influence crowdshipping adoption

Sustainability has remained a consistent concern within the business environment. Even with the development of different technologies, there remains room for growth. Innovation in this area is ever growing, and as businesses propose novel measures, the call is on others to follow suit and try these solutions. It can be difficult to obtain early adopters as the cost of making a mistake can be almost irreversible. Therefore, there is always some caution involved in this regard. Nonetheless, as innovations continue to be made, there is also development within the sustainability field that can help alleviate some of the issues that...