Brand addiction and compulsive buying in female consumers' relationships with food brands

Sabrina Hegner is Professor of International Management at the City University of Applied Science in Bremen, Germany. Her primary research interests include consumer psychology, creation of brand relationships, crisis communication and technology acceptance. Her work has appeared in numerous journals such as the Journal of Business Research.

Janina Magdalena Schaumann is Academic Research Assistant at the School of International Business, City University of Applied Science in Bremen, where she conducts research on the privacy calculus of mobile device users and consumer financial resilience. Her research interests include international marketing, international business, consumer behaviour and place branding. She has published in well-known edited books and journals such as Long Range Planning.

Barbara Francioni is Associate Professor in Business Economics and Management in the Department of Communication Sciences, Humanities and International Studies, University of Urbino. Her research interests focus on international marketing, marketing and international strategy. Her work has appeared in numerous journals, including International Business Review, Journal of Retailing and Consumer Services, Journal of International Management, Management Decision, Journal of Small Business Management and others.

Ilaria Curina is Assistant Professor of Economics and Management at the Department of Communication Sciences, Humanities and International Studies, University of Urbino. Her research interests focus on social media marketing, Internet marketing and branding. Her work has appeared in different Journals, including the Journal of Research in Interactive Marketing, the British Food Journal, the Journal of Consumer Marketing, the Journal of Retailing and Consumer Services and others.