Issues

Special Issue: Value analysis, creation and delivery in food and agriculture businesstobusiness marketing and purchasing. Guest Editors: Adam Lindgreen, Martin Hingley

Business relationships the Morrissey way

Martin Hingley; Sheena Leek; Adam Lindgreen
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Triggers and processes of value creation in Australia's chicken meat industry

Andrea Insch
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Differentiation strategies in vertical channels: A case study from the market for fresh produce

Martin Hingley; Valeria Sodano; Adam Lindgreen
View articletitled, Differentiation strategies in vertical channels<span class="subtitle-colon">: </span><span class="subtitle">A case study from the market for fresh produce</span>
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Modes of qualities in development of speciality food

Egil Petter Stræte
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Creating value through cooperation: An investigation of farmers' markets in New Zealand

Rob Lawson; John Guthrie; Alan Cameron; Wolfgang Chr. Fischer
View articletitled, Creating value through cooperation<span class="subtitle-colon">: </span><span class="subtitle">An investigation of farmers' markets in New Zealand</span>
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Value innovation in the functional foods industry: Deviations from the industry recipe

Paul Matthyssens; Koen Vandenbempt; Liselore Berghman
View articletitled, Value innovation in the functional foods industry<span class="subtitle-colon">: </span><span class="subtitle">Deviations from the industry recipe</span>
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Value‐creation in new product development within converging value chains: An analysis in the functional foods and nutraceutical industry

Stefanie Bröring; L. Martin Cloutier
View articletitled, Value‐creation in new product development within converging value chains<span class="subtitle-colon">: </span><span class="subtitle">An analysis in the functional foods and nutraceutical industry</span>
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Assessment of innovation and performance in the fruit chain: The innovation‐performance matrix

Jacques Trienekens; Ruud van Uffelen; Jeremy Debaire; Onno Omta
View articletitled, Assessment of innovation and performance in the fruit chain<span class="subtitle-colon">: </span><span class="subtitle">The innovation‐performance matrix</span>
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Guest editorial

Value analysis, creation, and delivery in food and agriculture business-to-business marketing and purchasing

Adam Lindgreen; Martin Hingley
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