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Journal Articles

Measuring organic food consumption experience: scale development and validation

Austin Rong-Da Liang, Tung-Sheng Wang, Yu-Chen Yeh, Teng-Yuan Hsiao

British Food Journal (2025) 127 (2): 389–412.

https://doi.org/10.1108/BFJ-09-2023-0784

Published: 04 December 2024

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Journal Articles

Third-party certification labels for organic food: consumers' purchase choice and willingness-to-pay

Yong You Nie, Austin Rong-Da Liang, En Ci Wang

British Food Journal (2022) 124 (11): 3993–4008.

https://doi.org/10.1108/BFJ-07-2021-0777

Published: 29 December 2021

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Journal Articles

The effect of sales promotions on consumers’ organic food response: An application of logistic regression model

Austin Rong-Da Liang, Wan Yang, Dun-Ji Chen, Yu-Fang Chung

British Food Journal (2017) 119 (6): 1247–1262.

https://doi.org/10.1108/BFJ-06-2016-0238

Published: 05 June 2017

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