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The effect of sales promotions on consumers’ organic food response: An application of logistic regression model

Austin Rong-Da Liang, Wan Yang, Dun-Ji Chen, Yu-Fang Chung

British Food Journal (2017) 119 (6): 1247–1262.

https://doi.org/10.1108/BFJ-06-2016-0238

Published: 05 June 2017

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