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Research in Consumer Behavior
Research in Consumer Behavior
Edited by
Russell W. Belk
Russell W. Belk
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Kent Grayson
Kent Grayson
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Albert M. Muñiz
Albert M. Muñiz
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Hope Jensen Schau
Hope Jensen Schau
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Author and Other Information
Emerald Group Publishing Limited
Volume
13
DOI:
https://doi.org/10.1108/S0885-2111(2011)13
ISBN electronic:
978-1-78052-117-6
ISBN print:
978-1-78052-116-9
Series ISSN:
0885-2111
Publication date:
2011
Book Chapter
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