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Purpose

This paper introduces managers to the benefits of Executive Coaching as experienced by both the individual as well as the organization. It also recognises the difficulties purchasers of coaching may experience in selecting the appropriate coach for the individual or the organization.

Design/methodology/approach

It introduces a brief guide, detailing what to look out for when selecting a coach. Findings

Findings

As coaching is a relatively new profession, there are very few common standards and guidelines available in monitoring the quality of the training of the coaches and the maintenance of quality in delivery.

Originality/value

The paper introduces the benefits of coaching which will in turn support the selection process.

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