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Purpose

The purpose of this article is to challenge assumptions about e‐learning and its use in organizations; to show how organizations can take a more sophisticated stance on the use of technology for learning.

Design/methodology/approach

The article is based on work done in a variety of organizations plus research in HR functions.

Findings

The need is for organizations to re‐examine some of their assumptions about the use of technology. Also organizations need to make e‐learning more user friendly and more appropriate for individual needs.

Practical implications

The article has real practical implications for leaders/managers and learning and development professionals – for example it shows how organizations can use free resources instead of buying into expensive commercial material.

Originality/value

The article will be of value to managers and learning specialists who are involved in decisions about learning strategies.

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