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Purpose

This paper aims to find out how employee productivity can be increased for profit through implementation of an appropriate functional and behavioural competency training program.

Design/methodology/approach

An exploratory study based on primary data collection from the white goods sales Strategic Business Unit of an Indian organization.

Findings

There was an increase in the overall productivity of 63 percent after implementation of the project.

Research limitations/implications

The role of other factors in productivity improvement can be further delved into.

Practical implications

The success story of the Project can be emulated by other Indian organizations.

Originality/value

The results provided in this project could make a key contribution to the success of those wishing to improve productivity and profit.

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