Issues

Conserving our precious resources

David H.B. Bednall
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Moral philosophies of marketing managers: A comparison of American, Australian, and Malaysian cultures

Kiran Karande; C.P. Rao; Anusorn Singhapakdi
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Postmodernism, social relations and remote shopping

Dawn Burton
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Service loyalty: The effects of service quality and the mediating role of customer satisfaction

Albert Caruana
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A cross‐cultural assessment of the satisfaction formation process

Richard A. Spreng; Jyh‐shen Chiou
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Salesperson’s procedural knowledge, experience and performance: An empirical study in Japan

Makoto Matsuo; Takashi Kusumi
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Violence and consumption imagery in music videos

Brett A.S. Martin; Brett A. Collins
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A social psychological model of relations between marketing and sales

Belinda Dewsnap; David Jobber
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Pioneer brand advantage with UK consumers

Ruth Rettie; Simon Hilliar; Frank Alpert
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Barriers to internationalisation: An investigation of the craft microenterprise

Ian Fillis
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Consumer perceptions of foreign products: An analysis of product‐country images and ethnocentrism

Erdener Kaynak; Ali Kara
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Book Review

Leading Product Innovation: Accelerating Growth in a Product‐based Business

George J. Avlonitis
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Marketing Communications Classics

Brett Martin
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