Issues

Being a successful and valuable peer reviewer

Nick Lee; Gordon Greenley
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Seeing market orientation through a capabilities lens

Anthony Foley; John Fahy
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Franchising in Ukraine

Roman Peretiatko; Anatoli Humeniuk; Marina Humeniuk; Clare D'Souza; Andrew Gilmore
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Antecedents of collective‐value within business‐to‐business relationships

Bruce Douglas Pinnington; Thomas J. Scanlon
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Innovative marketing in SMEs

Michele O'Dwyer; Audrey Gilmore; David Carson
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The CoO‐ELM model: A theoretical framework for the cognitive processes underlying country of origin‐effects

Josée Bloemer; Kris Brijs; Hans Kasper
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Franchisee personality: An examination in the context of franchise unit density and service classification

Scott Weaven; Debra Grace; Mark Manning
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Alternative panel models to evaluate the store brand market share: Evidence from the Spanish market

Natalia Rubio; María Jesús Yagüe
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The effects of relationship quality on export performance: A classification of small and medium‐sized Turkish exporting firms operating in single export‐market ventures

Tulin Ural
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Barriers to repeat patronage: the impact of spectator constraints

Mark P. Pritchard; Daniel C. Funk; Kostas Alexandris
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Effects of size, market and strategic orientation on innovation in non‐high‐tech manufacturing SMEs

Sylvie Laforet
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Consumer evaluation of unbranded and unlabelled food products: The case of bacalhau

Geir Sogn‐Grundvåg; Jens Østli
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Theoretical lenses and domain definitions in innovation research

Nukhet Harmancioglu; Cornelia Droge; Roger J. Calantone
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Children's impact on innovation decision making: A diary study

Elisabeth Götze; Christiane Prange; Iveta Uhrovska
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Book Review

Rethinking Public Relations: PR Propaganda and Democracy

Gábor Hoványi
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