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Issue
1 January - Volume 7, Issue 1, Pages 1 - 74
1 February - Volume 7, Issue 2, Pages 77 - 144
1 March - Volume 7, Issue 3, Pages 147 - 246
Volume 7, Issue 2
1 February 1973
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ISSN
0309-0566
EISSN
1758-7123
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An analysis of the status of marketing in Egypt
Saddik Saddik
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Nonmetric multidimensional scaling: a user's guide
Peter Doyle
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Evaluation of retail store attributes and Sales performance
R.L. Davies
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Demand, marketing and time
Julian Lowe
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Marketing of protein‐rich foods in developing countries
Bo Wickström
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Power and influence structures in distribution channels
Ian F. Wilkinson
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The need for a system for an extensive information analysis of specific marketing decisions
Christian Grönroos
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Conspectus of degree courses in marketing
James Bannister
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David Jobber
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Reduced services for environmental reasons: how availability of choice and environmental priming shape consumer attitudes
Conceptual fragmentation in marketing science: insights from the value co-creation literature
Corrigendum: ‘Like a Human – Just Digital’: adolescents’ and parents’ perceptions of virtual influencer marketing
Explainable artificial intelligence (XAI) and consumer products: an empirical assessment of the effects of explanations versus benefits in product information
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