..., a model of risk-aware inclusion was developed, showing how confidence and trust, not just competence, drive sustained engagement with technology. Findings The primary output is the development of open-source, scalable impact tools and online resources to improve ICT capacity. The primary outcome...

... and a view of marketing as a discipline capable of contributing to social impact. Originality/value This paper provides a practice-informed reflection on pedagogical approaches aimed at fostering meaningful impact in marketing education. It demonstrates how modest adjustments in educators’ practice can...

... comprehensive intervention strategies. In addition, this research offers insight beyond the context of digital well-being for scholars seeking to achieve societal impact through the process of stakeholder collaboration. Design/methodology/approach This research uses a stakeholder-driven approach to examine...

...Patrick Elf; Athina Dilmperi; Sophie Whitehouse; Georgia Stavraki; Claire Farmer; Katherine Casey Purpose This paper aims to provide methodological insights into effectively collaborating with arts organizations, highlighting approaches that can lead to impactful and meaningful research outcomes...

... sustained impact that advances diversity and inclusion efforts in the marketing field. Design/methodology/approach Building on empirical insights from a series of academic–practitioner co-creation workshops and in-depth collaborations with two key stakeholders, this paper reflects on the co-creation...

...Linda Tuncay Zayer; Lauren Gurrieri; Catherine A. Coleman Purpose This paper aims to illustrate how multistakeholder partnerships can maximize different forms of impact in relation to the transformative power of advertising, including inclusive gender representation and storytelling as well...

...Sharyn Rundle-Thiele; Sarah-Louise Mitchell; Zoe Lee; Fran Hyde Purpose Social impact research remains in its infancy. The purpose of the paper is to build on Keeling and Marshall’s (2022) “Call for impact” paper and develop a comprehensive social impact pathway (SIP) framework. The aim...

... in schools. Following this, a Collective Impact Assessment of the Explorers Education Programme took place to grow the impact of the programme. Findings The Explorers Education Programme has grown its numbers higher than pre-pandemic levels. In 2022, the Explorers Education Programme had the largest...

..., the authors have implemented the field pilot programme in a small municipality and successively in other three towns. Finally, the authors measured the impact of the programme on the actual recycling rate of citizens in the three target municipalities. Findings The authors found that the positioning...

...’ regionwide. Leave It is now nested as one behaviour change project in a wider project delivered across Southeast Queensland, in partnership with Queensland Government, 12 local government areas, community groups and other organisations. Findings Underpinned by the pathway to impact and CBE^TM...

...Debbie Isobel Keeling; Greg W. Marshall Purpose The research landscape is rapidly changing and people need to evolve the way in which they think about publishing their work. The purpose of this paper is to introduce the new article type – the impact article – which is specifically designed...

... perspective, this study’s approach begins with a well-being-related problem and collaboratively works with stakeholders to exchange, disseminate and generate knowledge, with the goal of helping to improve quality-of-life for consumers. Findings To demonstrate applications of impact in action, this study...