How to Make Partnership Work

Explores the relationship between educational providers and company clients on tailored MBA programmes. Examines the potential benefits and disadvantages of such programmes in terms of the relative number of providers/companies involved, and describes and evaluates the authors′experience of developing and operating a consortium MBA involving two providers and nine companies. Presents both provider and company perspectives, and concludes that the resolution of potential conflicts resulted in a programme which satisfied the requirements of providers,companies and participants. Further, increased collaboration between educational providers may more accurately respond to the needs of clients, who may wish to use a number of providers in constructing“their” MBA programme.