Alkis Thrassou
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Journal Articles

The impact of innovation and digitalization on the international performance of SMEs

Zouhour EL Abiad, Hani El Chaarani, Ruaa Omar Binsaddig, Sam El Nemar, Alkis Thrassou
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2025)
https://doi.org/10.1108/EMJB-01-2025-0011
Published: 25 April 2025
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Journal Articles

Technology and service quality: achieving insurance industry customer satisfaction and loyalty under crisis conditions

Yahya Skaf, Charbel Eid, Alkis Thrassou, Sam El Nemar, Karim S. Rebeiz
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2026) 21 (1): 120–141.
https://doi.org/10.1108/EMJB-01-2024-0027
Published: 19 September 2024
View article titled, Technology and service quality: achieving insurance industry customer satisfaction and loyalty under crisis conditions
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Journal Articles

Economic effectiveness of investment in higher education: an evaluation at the individual and national levels

Gindrute Kasnauskiene, Rokas Badaras, Rasa Pauliene, Alkis Thrassou
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2025) 20 (4): 1183–1198.
https://doi.org/10.1108/EMJB-12-2023-0334
Published: 06 August 2024
View article titled, Economic effectiveness of investment in higher education: an evaluation at the individual and national levels
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Journal Articles

Charting the progress of technology adoption in tourism and hospitality in the era of industry 4.0

Dimitrios Buhalis, Leonidas Efthymiou, Naziyet Uzunboylu, Alkis Thrassou
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2024) 19 (1): 1–20.
https://doi.org/10.1108/EMJB-11-2023-0310
Published: 19 March 2024
View article titled, Charting the progress of technology adoption in tourism and hospitality in the era of industry 4.0
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Journal Articles

Vicenarian of workplace incivility: a bibliometric analysis and systematic review

Aditi Gupta, Ranjan Chaudhuri, Apoorva Apoorva, Swati Chaudhary, Alkis Thrassou, Georgia Sakka, Balakrishna Grandhi
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2025) 20 (1): 52–74.
https://doi.org/10.1108/EMJB-08-2022-0143
Published: 15 August 2023
View article titled, Vicenarian of workplace incivility: a bibliometric analysis and systematic review
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Journal Articles

Participant or spectator? Comprehending the sport sponsorship process from different perspectives

Konstantinos Koronios, Alkis Thrassou, Lazaros Ntasis, Georgia Sakka
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2024) 19 (2): 298–313.
https://doi.org/10.1108/EMJB-03-2022-0062
Published: 15 July 2022
View article titled, Participant or spectator? Comprehending the sport sponsorship process from different perspectives
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Journal Articles

Postmodern approaches to business management and innovative notions for contextual adaptation – A review

Alkis Thrassou, Hela Chebbi, Naziyet Uzunboylu
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2021) 16 (3): 261–273.
https://doi.org/10.1108/EMJB-11-2020-0125
Published: 24 June 2021
View article titled, Postmodern approaches to business management and innovative notions for contextual adaptation – A review
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Journal Articles

Cash holdings, corporate performance and viability of Greek SMEs: Implications for stakeholder relationship management

Panagiotis Dimitropoulos, Konstantinos Koronios, Alkis Thrassou, Demetris Vrontis
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2020) 15 (3): 333–348.
https://doi.org/10.1108/EMJB-08-2019-0104
Published: 28 November 2019
View article titled, Cash holdings, corporate performance and viability of Greek SMEs: Implications for stakeholder relationship management
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Journal Articles

Strategic implications of Cyprus’ emerging oil and gas industry

Alkis Thrassou, Ioanna Papasolomou, Marlen Demetriou
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2018) 13 (2): 236–249.
https://doi.org/10.1108/EMJB-12-2016-0036
Published: 27 July 2018
View article titled, Strategic implications of Cyprus’ emerging oil and gas industry
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Journal Articles

Real-time analysis of Cyprus’ embryonic oil and gas industry

Alkis Thrassou
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2016) 11 (3): 376–394.
https://doi.org/10.1108/EMJB-11-2015-0055
Published: 05 September 2016
View article titled, Real-time analysis of Cyprus’ embryonic oil and gas industry
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Journal Articles

Cypriot parental perceptions of children's internet usage: An investigation of motivations and barriers

Wen‐Ling Liu, Philip Kitchen, Argyris Moskovos
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2009) 4 (3): 304–323.
https://doi.org/10.1108/14502190910992710
Published: 18 September 2009
View article titled, Cypriot parental perceptions of children's internet usage: An investigation of motivations and barriers
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Journal Articles

Climate change: a social and commercial marketing communications challenge

Ken Peattie, Sue Peattie, Cerys Ponting
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2009) 4 (3): 270–286.
https://doi.org/10.1108/14502190910992693
Published: 18 September 2009
View article titled, Climate change: a social and commercial marketing communications challenge
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Journal Articles

Building brand equity: the genetic coding of Mediterranean brands

Maria Teresa Cuomo, Gerardo Metallo, Debora Tortora, Mario Testa, Philip J. Kitchen
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2009) 4 (3): 237–253.
https://doi.org/10.1108/14502190910992675
Published: 18 September 2009
View article titled, Building brand equity: the genetic coding of Mediterranean brands
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Journal Articles

Men and women as public relation managers in Greece and Turkey: A comparison study of background variables, job‐related factors and activities

G. George Panigyrakis, G. Athanasios Poulis
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2009) 4 (3): 287–303.
https://doi.org/10.1108/14502190910992701
Published: 18 September 2009
View article titled, Men and women as public relation managers in Greece and Turkey: A comparison study of background variables, job‐related factors and activities
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Journal Articles

Integrated marketing communications: Effects of advertising‐sponsorship strategic consistency

Angeles Navarro, Maria Sicilia, Elena Delgado‐Ballester
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2009) 4 (3): 223–236.
https://doi.org/10.1108/14502190910992666
Published: 18 September 2009
View article titled, Integrated marketing communications: Effects of advertising‐sponsorship strategic consistency
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Journal Articles

Can retail bank‐client relationships be developed online?

Myria Ioannou, Judy Zolkiewski
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2009) 4 (3): 254–269.
https://doi.org/10.1108/14502190910992684
Published: 18 September 2009
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Journal Articles

Marketing and Retailing Strategy

Alkis Thrassou
Journal: EuroMed Journal of Business
EuroMed Journal of Business (2007) 2 (2): 223–224.
https://doi.org/10.1108/14502190710826077
Published: 12 October 2007
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