How to avoid the pitfalls of employee‐satisfaction surveys

This article shows how to get the most from employee‐satisfaction surveys.

Describes some frequently overlooked steps of successful employee‐satisfaction surveys and demonstrates how to avoid the pitfalls.

Stresses the importance of top‐management commitment, proper design, good communications and feedback, comparing like with like, and guarantees of anonymity for survey respondents.

Urges organizations not to try to handle employee‐satisfaction surveys internally – advice that is unsurprising given that the author is a supplier of survey consultancy and support services.

Highlights the advantages to the organization of a proper employee‐satisfaction survey.