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“Staff training is one of the most effective ways of gaining and maintaining a competitive advantage.” This, from a current text, is a message which has been handed down for many years, but training does not always equate with learning and without supportive coaching subsequent performance may not be maintained. Training per se will not increase productivity – it is the second step in a continuum leading to the achievement of an objective. If a training specialist, however designated, is involved, the outcome of the required contribution should be defined in measurable terms and the accountability be assigned. The direct manager, however, remains accountable for the operational performance and output of employees.

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