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Journal Articles

Managing frontline employee performance through coaching: does selling experience matter?

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Claudio Pousa, Anne Mathieu, Carole Trépanier
Journal: International Journal of Bank Marketing
International Journal of Bank Marketing (2017) 35 (2): 220–240.
https://doi.org/10.1108/IJBM-01-2016-0005
Published: 03 April 2017
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Journal Articles

Boosting customer orientation through coaching: a Canadian study

Available to Purchase
Claudio Pousa, Anne Mathieu
Journal: International Journal of Bank Marketing
International Journal of Bank Marketing (2014) 32 (1): 60–81.
https://doi.org/10.1108/IJBM-04-2013-0031
Published: 28 January 2014
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