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Tsu-Wei Yu
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Journal Articles
Antecedents of word-of-mouth communication in the life insurance industry
Available to Purchase
International Journal of Bank Marketing (2022) 40 (7): 1398–1412.
Published: 07 June 2022
Journal Articles
Examining the role of commercial long-term care insurance in long-term care services
Available to Purchase
International Journal of Bank Marketing (2019) 37 (2): 565–578.
Published: 28 February 2019
