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Journal Articles

Islamic banks: Contrasting the drivers of customer satisfaction on image, trust, and loyalty of Muslim and non‐Muslim customers in Malaysia

Muslim Amin, Zaidi Isa, Rodrigue Fontaine
Journal: International Journal of Bank Marketing
International Journal of Bank Marketing (2013) 31 (2): 79–97.
https://doi.org/10.1108/02652321311298627
Published: 22 February 2013
... Publishing Limited 2013 Cross‐cultural Customer satisfaction Image Trust Customer loyalty Islamic banks Banks Malaysia The first Islamic bank in Malaysia was established in 1983. Currently, there are 12 full‐fledged Islamic banks and eight dual‐window banks operating in Malaysia...
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