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Keywords: Debt literacy
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Journal Articles
How explicit consumer credit information affects intent to purchase on credit: an experiment
Available to Purchase
International Journal of Bank Marketing (2024) 42 (5): 1007–1035.
Published: 25 January 2024
..., debt literacy, chronic debt and attitudes toward debt on the intent to purchase on credit. Design/methodology/approach An online survey including an experiment with a credit offer vignette was conducted in a representative sample of Estonia (n = 1204). Treatment conditions depicted either...
