...Chris Baumann; Hamin Hamin; Rosalie L. Tung Purpose This study aims to investigate investing and borrowing behavior in retail banking between ethnic groups, specifically the Caucasians vis‐à‐vis the Chinese. Design/methodology/approach A total sample of 645 Caucasians and Chinese...

...Dawn Burton Observes that, although ethnicity is an important issue in consumer behaviour, it has received relatively little attention in the UK. Indicates that there are considerable variations in occupational and personal pension scheme membership between different ethnic groups. Notes...

... petrol companies charge five cents per gallon more for credit card purchases. © MCB UP Limited 1994 Banking Consumer attitudes Consumer behaviour Consumer choice Credit cards Ethnic groups Marketing strategy USA For many consumers, the credit card has become a practical...