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1-19 of 19
Keywords: Internet banking
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Journal Articles
International Journal of Bank Marketing 1–23.
Published: 05 December 2025
...Kave Edin; Soleiman Mohammadi Limaei; Darush Yazdanfar Purpose This paper aims to understand the impact of the adoption of Internet banking (INB) on banks' profitability. It further investigates this relationship among different age groups of customers. Design/methodology/approach A large...
Journal Articles
Analyzing the impact of consumer innovativeness and perceived risk in internet banking adoption: A study of Indian consumers
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International Journal of Bank Marketing (2019) 37 (1): 323–339.
Published: 13 February 2019
...Vikas Chauhan; Rambalak Yadav; Vipin Choudhary Purpose The purpose of this paper is to understand consumers’ intention to adopt internet banking. The study adopted the technology acceptance model with additional constructs (i.e. consumer innate innovativeness (II), domain-specific innovativeness...
Journal Articles
Perceived overall service quality and customer satisfaction: A comparative analysis between local and foreign banks in Malaysia
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International Journal of Bank Marketing (2018) 36 (5): 908–930.
Published: 18 June 2018
... that knowledge and staff competencies, as well as convenience of the bank is more significant for local bank customers while bank image and internet banking are important components for foreign bank customers. The results also reveal that foreign bank customers have higher satisfaction as compared to local bank...
Journal Articles
Assessing the intentions to use internet banking: The role of perceived risk and trust as mediating factors
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International Journal of Bank Marketing (2018) 36 (2): 256–276.
Published: 03 April 2018
...Kanokkarn Snae Namahoot; Tipparat Laohavichien Purpose The purpose of this paper is to examine the relationships among five dimensions of service quality towards the overall behavioural intentions to use internet banking in Thailand and explain the indirect effects between service quality...
Journal Articles
Perceived risk and intention to use internet banking: The effects of self-confidence and risk acceptance
Available to PurchaseDaiane Lampugnani Marafon, Kenny Basso, Lélis Balestrin Espartel, Márcia Dutra de Barcellos, Eduardo Rech
International Journal of Bank Marketing (2018) 36 (2): 277–289.
Published: 03 April 2018
...Daiane Lampugnani Marafon; Kenny Basso; Lélis Balestrin Espartel; Márcia Dutra de Barcellos; Eduardo Rech Purpose The purpose of this paper is to analyze the moderating role of self-confidence and risk acceptance on the relationship between perceived risk and intention to use internet banking...
Journal Articles
Adoption of internet banking services in Gujarat: An extension of TAM with perceived security and social influence
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International Journal of Bank Marketing (2018) 36 (1): 147–169.
Published: 05 February 2018
...Kiran J. Patel; Hiren J. Patel Purpose The purpose of this paper is to validate the technology acceptance model (TAM) and its extended form to understand the factors influencing internet banking adoption in Gujarat. Design/methodology/approach Extended TAM incorporates perceived security...
Journal Articles
Consumer perceptions of online banking in Spain using netnography: a positioning story
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International Journal of Bank Marketing (2017) 35 (6): 966–982.
Published: 04 September 2017
... Internet banking Consumer perception Netnography Digital consumer banking Since the first online banking services based on the internet were provided by Stanford Federal Credit Union in October 1994, online banking has spread rapidly in all countries around the world. This is due to its...
Journal Articles
Internet banking service quality and its implication on e-customer satisfaction and e-customer loyalty
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International Journal of Bank Marketing (2016) 34 (3): 280–306.
Published: 16 May 2016
...Muslim Amin Purpose – The purpose of this paper is to examine the internet banking service quality and its implication on e-customer satisfaction and e-customer loyalty. Design/methodology/approach – A total of 1,000 questionnaires were distributed for internet banking customers and 520...
Journal Articles
Factors affecting adoption of internet banking in Jordan: Chartered accountant’s perspective
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International Journal of Bank Marketing (2015) 33 (4): 510–529.
Published: 01 June 2015
...Awni Rawashdeh Purpose – The purpose of this paper is to investigate the Jordanian accountant’s behavioral intention of using the Internet Banking services to focus on the perceptions of the users in terms of usefulness and ease of use of Internet Banking, besides the privacy of using...
Journal Articles
Intention to adopt internet banking in an emerging economy: a perspective of Indian youth
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International Journal of Bank Marketing (2015) 33 (4): 530–544.
Published: 01 June 2015
...Rambalak Yadav; Vikas Chauhan; Govind Swaroop Pathak Purpose – The purpose of this paper is to understand the consumer’s intention toward internet banking adoption in Indian context by combining two theories; theory of planned behavior (TPB), technology acceptance model (TAM) and an additional...
Journal Articles
Selection of appropriate electronic banking channel alternative: Critical analysis using analytical hierarchy process
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International Journal of Bank Marketing (2015) 33 (3): 223–242.
Published: 18 May 2015
... and priorities of different EBC were computed. Findings – ATM was found out to be the most preferred EBC alternative, followed by internet banking (IB) and mobile banking. Awareness, self-efficacy, ease of use, usefulness and security were the criteria responsible for making ATM, the most preferred channel...
Journal Articles
Challenges of adoption of internet banking service in Yemen
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International Journal of Bank Marketing (2015) 33 (2): 178–194.
Published: 07 April 2015
...Ali Saleh Al-Ajam; Khalil Md Nor Purpose – The purpose of this paper is to determine the factors that influence individuals’ intention to adopt internet banking in the Republic of Yemen. The current study found that a lack of empirical studies have been conducted in this field in Arab countries...
Journal Articles
Towards a universal model of internet banking adoption: initial conceptualization
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International Journal of Bank Marketing (2014) 32 (7): 647–687.
Published: 30 September 2014
...Tina Suzanne Harrison; Okey Peter Onyia; Stephen K. Tagg Purpose – The purpose of this paper is to propose that customer readiness and web-channel readiness for internet banking (IB) adoption are the twin universal determinants of retail customers’ attitudes and intention towards IB-adoption...
Journal Articles
Re‐examining and empirically validating the End User Computing Satisfaction models for satisfaction measurement in the internet banking context
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International Journal of Bank Marketing (2013) 31 (6): 440–455.
Published: 06 September 2013
...Chris Baumann; Hamin Hamin; Bijith Marakarkandy; Nilay Yajnik Purpose The main focus of the study was to validate the End User Computing Satisfaction (EUCS) model in the context of internet banking and to determine the major factors which contribute to level of satisfaction of internet banking...
Journal Articles
Predictors of internet banking adoption: Profiling Tunisian postponers, opponents and rejectors
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International Journal of Bank Marketing (2013) 31 (5): 388–408.
Published: 22 July 2013
...Nabil Mzoughi; Wafa M’Sallem Purpose This research aims to describe three profile segments (postponers, opponents and rejectors) of non‐adopters of internet banking in Tunisia, and attempts to predict consumers’ willingness to adopt this new technology using a range of factors. Design...
Journal Articles
The effect of motivation on trust in the acceptance of internet banking in a low income country
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International Journal of Bank Marketing (2013) 31 (2): 115–125.
Published: 22 February 2013
...Ather Akhlaq; Ejaz Ahmed Purpose The aim of this study is to find out the type of motivation that provokes an individual to trust and use the internet banking system in a low income country. In this paper, extrinsic motivation and intrinsic motivation are studied that may build trust...
Journal Articles
The impact of trust and perceived risk on internet banking adoption in India: An extension of technology acceptance model
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International Journal of Bank Marketing (2012) 30 (4): 303–322.
Published: 08 June 2012
...Sanjit Kumar Roy; Ankit Kesharwani; Shailendra Singh Bisht Purpose The main purpose of this paper is to extend the technology acceptance model (TAM) in the context of internet banking adoption in India under security and privacy threat. Design/methodology/approach Keeping the TAM proposed...
Journal Articles
Understanding customer‐specific factors underpinning internet banking adoption
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International Journal of Bank Marketing (2012) 30 (1): 60–81.
Published: 27 January 2012
...Shumaila Yousafzai; Mirella Yani‐de‐Soriano Purpose The purpose of this paper is to deepen our understanding of customers' actual internet banking behaviour by combining the construct of technology readiness with the technology acceptance model and demographics, such as age and gender, into one...
Journal Articles
Adopters and non‐adopters of internet banking: a segmentation study
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International Journal of Bank Marketing (2012) 30 (1): 20–42.
Published: 27 January 2012
...Athanasios G. Patsiotis; Tim Hughes; Don J. Webber Purpose This study examines internet banking adoption and resistance behaviour in Greece in order to develop profiles of adopters and non‐adopters of the service. The aim is to illustrate customers' resistance behaviour towards internet banking...
