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Keywords: Internet-only banks
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Journal Articles
International Journal of Bank Marketing (2020) 38 (4): 843–865.
Published: 14 February 2020
...Jin-Myong Lee; Hyo-Jung Kim Purpose The purpose of this study is to investigate the determinants of consumers' intention to adopt or continue to use Internet-only banks based on the benefit–risk framework and network externality theory. It also examines the difference in the determinants between...
Journal Articles
Journal Articles
International Journal of Bank Marketing (2017) 35 (6): 903–924.
Published: 04 September 2017
...Souheila Kaabachi; Selima Ben Mrad; Maria Petrescu Purpose The purpose of this paper is to investigate internet-only banks’ (IOBs) adoption by French consumers and attempt to understand the factors that influence consumers’ initial trust in this type of service. Design/methodology/approach...

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