Page 1 | Search Results | International Journal of Pharmaceutical and Healthcare Marketing | Emerald Publishing

Skip to Main Content

1-1 of 1

Sort by

Sort Order Select

Journal Articles

Effect of service quality on doctor’s satisfaction and prescribing behavior in pharmaceutical supply chain – a study with reference to a major Indian pharmaceutical company

Uma Maheswari Devi Parmata, Surya Prakash Chetla

International Journal of Pharmaceutical and Healthcare Marketing (2021) 15 (2): 173–211.

https://doi.org/10.1108/IJPHM-04-2018-0024

Published: 07 April 2021

View article titled, Effect of service quality on doctor’s satisfaction and prescribing behavior in pharmaceutical supply chain – a study with reference to a major Indian pharmaceutical company

Add to Citation Manager for Effect of service quality on doctor’s satisfaction and prescribing behavior in pharmaceutical supply chain – a study with reference to a major Indian pharmaceutical company