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Larry Lockshin
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Journal Articles
Branding consistency across product portfolios in the wine industry
Available to PurchaseTayla Jeffery, Martin Hirche, Margaret Faulkner, Bill Page, Giang Trinh, Johan Bruwer, Larry Lockshin
International Journal of Wine Business Research (2024) 36 (4): 473–488.
Published: 25 July 2024
Includes: Supplementary data
Journal Articles
Comparing the day temperature and holiday effects on retail sales of alcoholic beverages – a time-series analysis
Available to Purchase
International Journal of Wine Business Research (2021) 33 (3): 432–455.
Published: 18 January 2021
Journal Articles
Key research topics likely to generate Australian and other wine producer countries’ support during the period 2020-2030
Available to Purchase
International Journal of Wine Business Research (2020) 32 (4): 493–502.
Published: 24 June 2020
Journal Articles
What characterises luxury products? A study across three product categories
Available to Purchase
International Journal of Wine Business Research (2016) 28 (1): 76–95.
Published: 14 March 2016
Journal Articles
International Journal of Wine Business Research (2012) 24 (3)
Published: 17 August 2012
Journal Articles
International Journal of Wine Business Research (2012) 24 (3)
Published: 17 August 2012
Journal Articles
Boozing or branding? Measuring the effects of free wine tastings at wine shops
Available to Purchase
International Journal of Wine Business Research (2009) 21 (4): 312–324.
Published: 06 November 2009
Journal Articles
Building brand salience for commodity‐based wine regions
Available to Purchase
International Journal of Wine Business Research (2009) 21 (1): 79–92.
Published: 20 March 2009
Journal Articles
Revealed preference analysis of red wine attributes using polarisation
Available to Purchase
International Journal of Wine Business Research (2007) 19 (2): 127–138.
Published: 12 June 2007
Journal Articles
The global wine business as a research field
Available to Purchase
International Journal of Wine Business Research (2007) 19 (1): 5–13.
Published: 27 March 2007
Journal Articles
Behind the Australian wine industry's success: does environment matter?
Available to Purchase
International Journal of Wine Business Research (2007) 19 (1): 14–32.
Published: 27 March 2007
Journal Articles
Using Involvement and Brand Equity to Develop a Wine Tourism Strategy
Available to Purchase
International Journal of Wine Marketing (2001) 13 (1): 72–81.
Published: 01 January 2001
Journal Articles
Exploring the Links Between Wine Choice and Dining Occasions: Factors of Influence
Available to Purchase
International Journal of Wine Marketing (2001) 13 (1): 36–53.
Published: 01 January 2001
Journal Articles
Tanunda Winery
Available to Purchase
International Journal of Wine Marketing (2000) 12 (3): 48–69.
Published: 01 March 2000
Journal Articles
Wine Choice Behaviour: The Effect of Regional Branding
Available to Purchase
International Journal of Wine Marketing (1999) 11 (1): 36–46.
Published: 01 January 1999
