Keywords: Individual perception
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Journal Articles
International Journal of Wine Business Research (2022) 34 (4): 469–494.
Published: 25 January 2022
...) found a significant difference in the consumption of wine type, which, in turn, was moderated by other socio-demographical variables. Younger Australian women consumers placed more importance on external cues while buying wine. India Conceptual/ theoretical Wines Individual perception Consumer...
Journal Articles
International Journal of Wine Business Research (2020) 32 (4): 537–554.
Published: 27 April 2020
... Consumer behaviour Individual perception Alcoholic drinks Survey research Brewing ANOVA analysis Consumer Involvement Flavour Beer Preferences Consistent with Aquilani et al. (2015) flavour represents one of the primary critical factors for a beverage like beer and beverage...
Journal Articles
International Journal of Wine Business Research (2018) 30 (4): 428–445.
Published: 19 November 2018
... Strategy Individual perception Psychometric/qualitative Conceptual/theoretical Q-methodology Since the independence in 1991, the Croatian Parliament and Government tend to positively influence the domestic viticulture and enology sector based upon their legislative roles. Primarily...
Journal Articles
International Journal of Wine Business Research (2016) 28 (3): 228–245.
Published: 15 August 2016
.... Scale development/testing Wines Survey research Individual perception Marketing mix Finally, hardly any of the research on personality scales has made any distinction between market segments. This is surprising, as human personality research is unequivocal: human personality traits only...
Journal Articles
Journal Articles
International Journal of Wine Business Research (2014) 26 (3): 208–223.
Published: 12 August 2014
.... Activation patterns will differ for those at greater levels of wine involvement and knowledge. © Emerald Group Publishing Limited 2014 Marketing Experiment Wines Consumers Not applicable Individual perception This study examines physical responses of consumers engaged...
Journal Articles
International Journal of Wine Business Research (2011) 23 (1): 36–48.
Published: 22 March 2011
... consistency, and provide a basis for cross‐cultural comparison, questions used in the previous studies were asked in this initial phase. These included: United States of America Wines Consumer behaviour Individual perception Personal health This research seeks to further studies focusing...
Journal Articles
International Journal of Wine Marketing (2006) 18 (1): 33–44.
Published: 01 January 2006
... © Emerald Group Publishing Limited 2006 Wines Individual perception Packaging The research was designed to answer these questions, exploring the relevant dimensions through which consumers perceive and describe differences across bottles of wine. It is worthwhile to stress...

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