Issues

Special Issue: Ethics and international marketing research background and challenges. Guest Editors: Marylyn Carrigan, Svetla Marinova, Isabella Szmigin

Ethics and international marketing: Research background and challenges

Marylyn Carrigan; Svetla Marinova; Isabelle Szmigin
View articletitled, Ethics and international marketing<span class="subtitle-colon">: </span><span class="subtitle">Research background and challenges</span>
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Has the medium (roast) become the message?: The ethics of marketing fair trade in the mainstream

William Low; Eileen Davenport
View articletitled, Has the medium (roast) become the message?<span class="subtitle-colon">: </span><span class="subtitle">The ethics of marketing fair trade in the mainstream</span>
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Consumer preferences for the marketing of ethically labelled coffee

Patrick De Pelsmacker; Wim Janssens; Ellen Sterckx; Caroline Mielants
View articletitled, Consumer preferences for the marketing of ethically labelled coffee
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A cross‐cultural study of the role of religion in consumers' ethical positions

Bettina Cornwell; Charles Chi Cui; Vince Mitchell; Bodo Schlegelmilch; Anis Dzulkiflee; Joseph Chan
View articletitled, A cross‐cultural study of the role of religion in consumers' ethical positions
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International green marketing: A comparative study of British and Romanian firms

Călin Gurău; Ashok Ranchhod
View articletitled, International green marketing<span class="subtitle-colon">: </span><span class="subtitle">A comparative study of British and Romanian firms</span>
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Comparing Thai and US businesspeople: Perceived intensity of unethical marketing practices, corporate ethical values, and perceived importance of ethics

Janet K.M. Marta; Anusorn Singhapakdi
View articletitled, Comparing Thai and US businesspeople<span class="subtitle-colon">: </span><span class="subtitle">Perceived intensity of unethical marketing practices, corporate ethical values, and perceived importance of ethics</span>
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An ethics of representation for international marketing communication

Jonathan E. Schroeder; Janet L. Borgerson
View articletitled, An ethics of representation for international marketing communication
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