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Journal Articles

Internationalized knowledge-intensive business service (KIBS) for servitization: a microfoundation perspective

Available to Purchase
Domitilla Magni, Armando Papa, Veronica Scuotto, Manlio Del Giudice
Journal: International Marketing Review
International Marketing Review (2023) 40 (4): 798–826.
https://doi.org/10.1108/IMR-12-2021-0366
Published: 28 February 2023
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Journal Articles

A network model approach to enhance knowledge sharing for internationalization readiness of SMEs

Open Access
Domitilla Magni, Roberto Chierici, Monica Fait, Kelly Lefebvre
Journal: International Marketing Review
International Marketing Review (2022) 39 (3): 626–652.
https://doi.org/10.1108/IMR-03-2021-0110
Published: 19 August 2021
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