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Journal Articles

Linking green supply chain management and blockchain technology to green marketing and environmental performance: the mediating role of green technology innovation

Halit Keskin, Ekrem Tatoglu, Ali E. Akgün, Emel Esen

International Marketing Review 1–40.

https://doi.org/10.1108/IMR-10-2024-0394

Published: 03 November 2025

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Journal Articles

The simultaneous effect of firm capabilities and competitive strategies on export performance: the role of competitive advantages and competitive intensity

Halit Keskin, Hayat Ayar Şentürk, Ekrem Tatoglu, Ismail Gölgeci, Ozan Kalaycioglu, Hatice Tuba Etlioglu

International Marketing Review (2021) 38 (6): 1242–1266.

https://doi.org/10.1108/IMR-09-2019-0227

Published: 08 June 2021

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