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Ian Hodgkinson
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Journal Articles
Decision-making in international marketing: past, present and future
Available to PurchaseJoão S. Oliveira, Magnus Hultman, Nathaniel Boso, Ian Hodgkinson, Paul Hughes, Ekaterina Nemkova, Anne Souchon
Journal:
International Marketing Review
International Marketing Review (2023) 40 (3): 413–428.
Published: 22 August 2023
