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Keywords: Development
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Journal Articles
Export education: perceptions of sporadic and regular exporting firms
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (2002) 19 (1): 80–97.
Published: 01 February 2002
...Saeed Samiee; Peter G.P. Walters Explores perceptions of exporting education in sporadic and regular exporting firms as a means of enhancing organizational knowledge to improve the firm’s long‐term competitive advantage in global markets. Export development and performance are dependent...
Journal Articles
Ongoing export motivation: differences between regular and sporadic exporters
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (1996) 13 (2): 4–19.
Published: 01 April 1996
... motivators between two distinct groups of exporters differentiated by level of export development. Suggests that both proactive and reactive factors stimulate these firms’ decisions to continue and maintain exporting, and also identifies certain significant differences in export stimuli between the two...
Journal Articles
A typology of distribution channel systems: a contextual approach
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (1996) 13 (1): 19–32.
Published: 01 February 1996
...Keysuk Kim; Gary L. Frazier The channels literature lacks a classification scheme for channel systems which can provide insights to their development and management. Consideration of the channel context is essential in marketing products or services in foreign markets. Develops a new taxonomy...
