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Keywords: Institution-based view
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2024) 41 (3-4): 642–682.
Published: 20 May 2024
... location selection choices under global political uncertainty based on the institution-based view. We present a conceptual framework highlighting the importance of institutional avoidance, embeddedness, comparative institutional advantages and multiple institutional logics for SME exporters’ international...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (2021) 38 (2): 387–411.
Published: 04 November 2020
... on the Institution-Based View (IBV) to examine how harsh formal institutions in the home country impact a firm's choice between direct and indirect exports (Fathallah et al., 2018) and how this choice is moderated by uncertainty avoidance of the home country, a facet of informal institutions (Helmke...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (2019) 36 (6): 911–954.
Published: 29 May 2019
...Farhad Uddin Ahmed; Louis Brennan Purpose The purpose of this paper is to examine the differential effects of national export promotion policies (EPPs) on firms’ early internationalization using the institution-based view (IBV) as our theoretical foundation. Early or speedy internationalization...
