Keywords: Organizational change
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
International Marketing Review (2009) 26 (4-5): 554–572.
Published: 17 July 2009
... waste in all known processes, because there is no extra‐terrestrial rubbish bin for us all to deposit our waste in. Globalization Corporate strategy Organizational change The purpose of this paper is to introduce the concept, explore routes and offer solutions to global strategic...
Journal Articles
International Marketing Review (1997) 14 (1): 75–87.
Published: 01 February 1997
... contributing to the shortened life cycles of products. © MCB UP Limited 1997 Organizational change Product lifecycle Product life cycle (PLC) theory is a well‐accepted concept in marketing. Almost every introductory textbook in the field has a major section on this topic. There is also...

or Create an Account

Close Modal
Close Modal