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Keywords: Social entrepreneurship
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Journal Articles
Internationalisation of service firms through corporate social entrepreneurship and networking
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (2014) 31 (6): 576–600.
Published: 10 November 2014
...Hussain G. Rammal; Elizabeth L. Rose; Pervez Ghauri; Misagh Tasavori; Reza Zaefarian Purpose – The purpose of this paper is to explore how employing corporate social entrepreneurship and developing a network of relationships with non-governmental organisations (NGOs) can support and contribute...
