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Keywords: SERVQUAL
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Journal Articles
Journal of Applied Research in Higher Education (2022) 14 (4): 1509–1523.
Published: 28 September 2021
...Yarhands Dissou Arthur; Courage Simon Kofi Dogbe; Samuel Kwesi Asiedu-Addo Purpose This study explored the effect of mathematics teaching quality on mathematics achievement among undergraduate students, using the SERVQUAL model. Design/methodology/approach The sample comprised of 320 first...
Journal Articles
Journal of Applied Research in Higher Education (2022) 14 (4): 1394–1413.
Published: 31 August 2021
..., the perceived service quality concept refers to the judgement of customer on the global excellence and supremacy of a delivered service (Zeithaml, 1988). Parasuraman et al. (1985 , 1988) suggested a gap-based SERVQUAL measurement which evaluates the service quality by employing a gap-based...
Journal Articles
Journal of Applied Research in Higher Education (2019) 11 (4): 788–799.
Published: 09 May 2019
...Jess L. Gregory Purpose Austerity approaches in higher education require choosing the highest leverage strategies of increasing student satisfaction. Attending to student perceptions of program/service quality (SERVQUAL) is a means to identify areas that have the greatest return on investment...
