The emergence of the customer relationship portfolio of a new venture: a networking process Available to Purchase

Antonella La Rocca is an Associate Professor at Rennes School of Business (Rennes, France). Her research interests are in B2B marketing, innovation and entrepreneurship. She has recently co-edited a book on starting up in business networks. She published articles in Industrial Marketing Management, IMP Journal and Journal of Business and Industrial Marketing for which she is also an Associate Editor.

Andrea Perna is an Associate Professor at Polytechnic University of Marche (Ancona, Italy) and a Visiting Researcher at Uppsala University, Sweden. His research interests are in business-to-business marketing, innovation and CRM. He has published in Industrial Marketing Management, Journal of Business Research, IMP Journal, Journal of Business and Industrial Marketing and European Management Journal.

Andrea Sabatini is a Phd candidate at Polytechnic University of Marche (Ancona, Italy). His thesis focuses on how new ventures develop new products in business-to-business settings.

Enrico Baraldi is a Professor at the Division of Industrial Engineering & Management, Department of Engineering Sciences, Uppsala University. His research concerns strategies in business networks, innovation, product development and the commercialization of science. He has been involved in several projects to promote policies and new economic models to stimulate antibiotic R&D and address the global challenge of antimicrobial resistance. His works have been published in a broad range of journals including The Lancet, Infectious Diseases, Science and Public Policy, European Management Journal, Industrial Marketing Management, California Management Review, Technovation, Journal of Business Research, Management Decision and the IMP Journal.