Issues

Involvement of technical consultants in high technology business markets

Philip L. Dawes; Paul G. Patterson; David F. Midgley
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Process improvement through marketing variance analysis

Mary Margaret Weber; James L. Dodd; Robert E. Wood; Harry I. Wolk
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Hybrid governance: the role of transaction costs, production costs and strategic considerations

Daniel C. Bello; Shirish P. Dant; Ritu Lohtia
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Power as a predictor of industrial complaining styles in a buyer/seller relationship: the buyer’s perspective

Scott W. Hansen
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Some issues in developing expert marketing systems

Yanqing Duan; Phillip Burrell
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