Issues

Special Issue: Sustainable Business Models: Integrating Employees, Customers and Technology. Guest Editors: José L. Ruiz-Alba, María-Luz Martín-Peña

Guest editorial

José L. Ruiz-Alba; María-Luz Martín-Peña
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Practising innovation in the healthcare ecosystem: the agency of third-party actors

Tiziana Russo Spena; Mele Cristina
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Interfunctional coordination: the role of digitalization

José L. Ruiz-Alba; Rodrigo Guesalaga; Raquel Ayestarán; Javier Morales Mediano
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Frontline employees’ motivation to align with value propositions

Helena Elisabeth Liewendahl; Kristina Heinonen
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Establishing thought leadership through social media in B2B settings: effects on customer relationship performance

Francesca Magno; Fabio Cassia
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Balanced centricity and triads: strategies to reach ecosystem equilibrium in the arts sector

María José Quero Gervilla; Montserrat Díaz-Mendez; Evert Gummesson
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Multimarket competition and innovation in industrial markets: Spain and Colombia in comparative perspective

Pablo Cabanelas; Luciana C. Manfredi; Juan M. González-Sánchez; Jesús F. Lampón
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The importance of information service offerings of collaborative CRMs on decision-making in B2B marketing

José Ramón Saura; Pedro Palos-Sanchez; Alicia Blanco-González
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Value formation with immersive technologies: an activity perspective

Gulnar Nussipova; Fredrik Nordin; David Sörhammar
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Can artificial neural network models be used to improve the analysis of B2B marketing research data?

R. Dale Wilson; Harriette Bettis-Outland
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Co-creation of value-in-use through big data technology- a B2B agricultural perspective

Priyanka Jayashankar; Wesley J. Johnston; Sree Nilakanta; Reed Burres
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Port marketing as manifestation of sustainable marketing in a B2B context

Alexandre Lavissière; Tibor Mandják; Julian Hofmann; Laurent Fedi
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Future direction of sustainable development in private hospitals: general similarities and specific differences

Rocío Rodríguez; Göran Svensson; Carmen Otero-Neira
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How to recover B2B relationships after a failed online reverse auction

Roberto Mora Cortez; Wesley J. Johnston
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Servitization and digitalization in manufacturing: the influence on firm performance

María-Luz Martín-Peña; José-María Sánchez-López; Eloísa Díaz-Garrido
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Design of services in servitized firms: gamification as an adequate tool

Cristina García-Magro; Isabel Soriano-Pinar
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Leaders in industrial marketing research: 25 years of analysis

Leslier M. Valenzuela-Fernández; José M. Merigó; Carolina Nicolas; Michael Kleinaltenkamp
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A conceptualization of corporate social (ir)responsibility and moral intensity in the supply chain

Jodie Ferguson; Brian Brown; D. Eric Boyd
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