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Michael Bourlakis
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Journal Articles
Antecedents of relationship learning in supplier partnerships from the perspective of an industrial customer: the direct effects model
Available to Purchase
Journal of Business & Industrial Marketing (2012) 27 (4): 299–310.
Published: 06 April 2012
Journal Articles
Transfer of brand knowledge in business‐to‐business markets: a qualitative study
Available to Purchase
Journal of Business & Industrial Marketing (2010) 25 (5): 395–403.
Published: 15 June 2010
Journal Articles
Information technology safeguards, logistics asset specificity and fourth‐party logistics network creation in the food retail chain
Available to Purchase
Journal of Business & Industrial Marketing (2005) 20 (2): 88–98.
Published: 01 March 2005
