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1-8 of 8
Saara Pekkarinen
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Journal Articles
Providing a method for composing modular B2B services
Available to Purchase
Journal of Business & Industrial Marketing (2011) 26 (5): 320–331.
Published: 14 June 2011
Journal Articles
QFD‐based modular logistics service design
Available to Purchase
Journal of Business & Industrial Marketing (2011) 26 (5): 344–356.
Published: 14 June 2011
Journal Articles
Aligning industrial services with strategies and sources of market differentiation
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Journal of Business & Industrial Marketing (2011) 26 (5): 332–343.
Published: 14 June 2011
Journal Articles
Investigating issues and challenges for customer involvement in business services innovation
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Journal of Business & Industrial Marketing (2011) 26 (5): 368–376.
Published: 14 June 2011
Journal Articles
Journal of Business & Industrial Marketing (2011) 26 (5)
Published: 14 June 2011
Journal Articles
A network perspective on business models for emerging technology‐based services
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Journal of Business & Industrial Marketing (2011) 26 (5): 377–388.
Published: 14 June 2011
Journal Articles
Developing the value perception of the business customer through service modularity
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Journal of Business & Industrial Marketing (2011) 26 (5): 357–367.
Published: 14 June 2011
Journal Articles
Framework for modularity and customization: service perspective
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Journal of Business & Industrial Marketing (2011) 26 (5): 306–319.
Published: 14 June 2011
