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1-4 of 4
Keywords: IMP approach
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Journal Articles
Journal of Business & Industrial Marketing (2026) 41 (9): 1313–1330.
Published: 23 June 2026
... literature with postcolonial and development perspectives. Corresponding author Tibor Mandják mandjak@gtk.elte.hu Rwanda IMP approach Exploratory case study Handicraft business relationships Mutual knowledge 10 05 2024 28 01 2025 23 07 2025 29 11 2025 24 02...
Journal Articles
Journal of Business & Industrial Marketing (2026) 41 (13): 166–183.
Published: 08 June 2026
...- and micro-roles supporting the sudden initiation of new business relationships. Business relationship initiation Buyer–seller relationship initiation Third actors Initiator contributors Turbulent business networks IMP approach Corresponding author Andrea Sabatini a.sabatini...
Includes: Supplementary data
Journal Articles
Journal of Business & Industrial Marketing (2025) 40 (4): 841–857.
Published: 24 September 2024
... at: antonio.picciotti@unipg.it 18 02 2023 22 10 2023 26 05 2024 14 08 2024 07 09 2024 © 2024 Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Offshoring Outsourcing Backshoring Reshoring Supply network IMP approach Born-offshored...
Journal Articles
Journal of Business & Industrial Marketing (2018) 33 (8): 1187–1200.
Published: 24 October 2018
... of a systematic analysis, explorative case study methods involving five Swiss multinational companies are used. In addition, the study provides a structured literature review and uses the short-term perspective of the industrial marketing and purchasing (imp) approach as a conceptual approach. In addition...
