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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb024707. When citing the article, please cite: Terry Clark, (1987), “ECHOIC MEMORY EXPLORED AND APPLIED”, Journal of Services Marketing, Vol. 1 Iss: 2, pp. 41 - 48.
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© MCB UP Limited
1987
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