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Keywords: Artificial creativity
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Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2021) 38 (2): 137–146.
Published: 28 January 2021
... of the use of automation did not influence the perception towards the music. Originality/value This paper contributes by highlighting the current perception of both listeners and music professionals towards the application of artificial creativity in music composition. Furthermore, it contributes...
