... other related case studies. Faisal   Hoque , with Lawrence M.   Walsh , Diana L.   Mirakaj and Jeffrey   Bruckner . The Power of Convergence: Linking Business Strategies and Technology Decisions to Create Sustainable Success . New York, NY : American Management Association...

..., MA. © Emerald Group Publishing Limited 2011 --> Web 2.0 Business‐to‐business Business‐to‐consumer Social media Consumer behaviour Business strategy Launching products gets tougher each year. The rapid emergence of Web 2.0 technologies, such as social media and mobile...

... . RFID – Improving the Customer Experience . Ithaca, NY : Paramount Market Publishing   2009 . 264 pp. © Emerald Group Publishing Limited 2011 --> Radio frequency Business strategy Targeting Relationship management Technology is changing every minute. So, unless someone...

... interest. Performance improvement Homeworking Business strategy Customers Gettting Everything You Can Out Of All You’ve Got is a fascinating guide for anyone who has a home‐based business or ever thought of starting one. This book is simply written in two sections – Part I – “How...

... in academic settings. Alf. H.   Walle   III . Qualitative Research in Intelligence and Marketing: The New Strategic Convergence . Westport, CT : Quorum Books   2001 . 246 pp. , ISBN: ISBN 1‐56720‐366‐3 Business strategy Marketing research The purpose of this book...

...   US$19.95 (paperback) Networking Business strategy Success The years since the appearance of Dale Carnegie’s How to Win Friends and Influence People have not stemmed the tide of works on self‐improvement that reach the booksellers. This is another one. In their book, de...