Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-3 of 3
Keywords: Choice overload
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2026) 43 (5): 712–732.
Published: 19 March 2026
..., the study assesses the mediating role of consumer confusion in the relationship between information overload, choice overload and OSCA . Additionally, it also explores the moderating impact of the perceived risk on the relationship between consumer confusion and OSCA . Design/methodology/approach...
Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2021) 38 (2): 168–177.
Published: 09 January 2021
...Raffaella Misuraca; Francesco Ceresia; Ashley E. Nixon; Costanza Scaffidi Abbate Purpose Research on choice overload with adult participants has shown that the presence of a brand significantly mitigates the phenomenon. The purpose of this study is to investigate whether these findings can...
Journal Articles
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2017) 34 (3): 181–190.
Published: 08 May 2017
... adopt a more holistic thinking style because of the decision goal (Study 2) or incidental priming (Study 3). Research limitations/implications This paper introduces a new moderator of choice overload effects – holistic thinking – and shows how it mitigates the negative indirect effect of assortment...
