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Keywords: Consumers with disabilities
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Journal Articles
Fifty shades of Braille: motivations, challenges and cultural significance in visual impairment
Free
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2024) 41 (3): 357–367.
Published: 18 April 2024
... in gender and occupational activities. While all participants expressed an interest in Braille, we deliberately selected individuals with presumed differences in their levels of expertise, ranging from basic skills to advanced usage. Consumers with disabilities Braille Visual impairment Ableism...
