Keywords: Contact-tracing apps
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Journal Articles
Journal of Consumer Marketing (2023) 40 (2): 181–192.
Published: 11 October 2021
... hit by the pandemic that has recently launched a COVID-19 contact-tracing app. Data from 504 potential users was analyzed through partial least squares structural equation modeling. Findings Results indicate that perceived benefits and privacy concerns impact adoption and disclosure and confirm...
Journal Articles
Journal of Consumer Marketing (2023) 40 (2): 171–180.
Published: 07 September 2021
...Jeanette Carlsson Hauff; Jonas Nilsson Purpose During 2020, governments around the world introduced contact-tracing apps to fight the COVID-19 pandemic. In order for contact-tracing apps to be efficient tools in combatting pandemics, a significant proportion of the population has to install...

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