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Keywords: Dual-process approach
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Journal Articles
The effects of online tactile information source for low-touch products on consumer responses
Open Access
Journal:
Journal of Consumer Marketing
Journal of Consumer Marketing (2021) 38 (4): 364–373.
Published: 05 May 2021
... attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Websites Need for touch Dual-process approach Online information source Touch Web communities The impossibility to physically inspect...
